Mateo Munevar

Your brand, a world worth entering.

// Enter

// Worlds built

02 cases

A complete brand world for a Berlin music collective: name, identity, voice, and content strategy built as one system that grew a real community around the artists the industry filters out.

// Community-building / Brand identity / Content strategy

Two artists couldn't get booked in Berlin, so they built the thing that would have booked them: a collective and event organization for the artists the industry filters out.

The entire brand world, from the name down. Identity, voice, and content strategy built as one system, not three deliverables.

  • ~22,000views a month
  • ~3,000reach per video
  • 80in the core community
  • // Asset pending01
    // Edit
  • 02
    // Content
  • // Asset pending03
    // Design
  • // Asset pending04
    // Growth
Open case

Marketing, brand, and design for ODYS, a music-tech startup building fairer tools for the event industry: social strategy, content, logo, UI design input, and a network to grow on.

// Placeholder: ODYS summary Copy pending. This slot stays empty until the ODYS summary is written.
  • // Asset pending01
    // Edit
  • 02
    // Content
  • // Asset pending03
    // Design
  • // Asset pending04
    // Growth
Open case

// Also worked with

// About

Mateo Munevar. Creative director and brand strategist based in Berlin, working where music, culture, and design meet.

I build brand worlds end to end: name, identity, voice, content, and the strategy that grows a real audience around them. One director, no hand-offs, concept to launch handled by a single hand.

What I do best: turning raw ideas into brands people actually want to belong to.

// Based
Berlin
// Scope
Name, identity, voice, content, growth
Portrait of Mateo Munevar

// Services

I design brands and build the world around them, identity, website, content, and the strategy to grow.

  1. /01

    Blueprint

    Your brand identity, designed from scratch.

    • Logo and visual identity
    • Brand persona and voice
    • Positioning: what makes you unique
    • The brand problems you need solved
    • Color palette, type, and visual direction

  2. /02

    World

    Your brand built out: identity, website, and a content plan.

    • Everything in Blueprint
    • Website build (clean 2D)
    • Content strategy: what to post and when
    • Content style and direction
    • Launch assets

  3. /03

    Universe

    Your whole brand handled for you, start to finish.

    • Everything in World
    • Full brand build, done for you (with your sign-off)
    • In-depth brand analysis
    • Marketing push and growth strategy
    • Ongoing creative direction

Content or video only? Custom scope, book a call.

Book a call

Build yours.

Also available for standalone video, design, and content projects.